Just as I sit to write this article in a medium sized cafe not worthy of a social media check-in, I have the highly neglected menu card staring upon me. The servers are waiting anxiously for me to order, or perhaps they are thinking I belong to the we-come-here-to-chill-and-not-order group which is a business slayer for any budding café. One interesting part of the menu here is the Jain variant for all food dishes laid in it.
Makes me wonder, why Jain and why not any other caste? Are they so very powerful that they control menu cards for every outlet in Mumbai and perhaps all over the country?
I decide to dig deep to find out.
1. Jains believe in non violence in its strictest forms.
Hence, no root vegetables as they are home to lot of micro-scopic organisms and bacteria.
Thats a deep rooted thought!
2. During the festival of Paryushan or 8 days of strict fasting, the hotel business in Mumbai gets hit by a massive 30% on an average.
All this when Jains are less than 2% of the total Indian population.
Imagine you enter into your favourite restaurant and you find empty waiting zones only to be told that its the festival of Paryushan!
3. The propensity to consume among Jains is so high that most packaged food items have started coming with ‘No onion’ or ‘No garlic’ markings on it.
All this for whom ? A population which is 4.10% of total population in Mumbai.
Jains are the largest benefactors in a country which is gripping in high prices of onions and garlic. Perhaps its not only their sharp business acumen that results in those fat bank balances. Jains are an extremely powerful community. The menu stands proof. Be it a Chinese dish, an Italian dish, a Punjabi sabzi. IT HAS ITS OWN JAIN VARIANT. Beat that! No other caste dominates the menu just like the Jains do. Forget the menu, go to a wedding. You will most definately have a Jain food counter for all cusines. Such is the dominance of this amazing community which is so close to its principles.
Anyway, I’ve placed my bets on this unique order – Jain Garlic Bread in Side Kicks ! This is sheer dominance and innovation by one community. Jains, what’s your take on this? Mention in the comment section below. Till then, stay glued to our page for more such nothingness.